Brioni Bespoke
Welcome to Brioni Bespoke, our ultimate personalized service dedicated to delivering artisanal excellence and one-of-a-kind tailoring. Our Bespoke service offers an exclusive, discrete experience around expert craftsmanship tailored to your individual requirements. We create unique pieces, just for you, executed with the utmost precision and detail.
Each customer is different
Customers live different lifestyles, have different personal fits and preferences about comfort and style. Your personal tailor will get to know you so he or she can best guide you through the joy of choosing every detail of your Brioni suit. Select each element of your garment's architecture, from the fabric, to the cut, style, and silhouette, to the buttons, lapel, and lining, and allow our master tailors to advice you and bring the fabric to life with all the subtle and unseen details that make our clothing unmistakably Brioni.
The Bespoke journey
Your exclusive experience begins with a first appointment with a Bespoke ambassador and your personal tailor, who will walk you through every step of the garment’s creation. The tailor will then take your measurements to create a unique pattern adapted to your body down to the millimeter.
Once your preferred design features are set, we will create a customized blueprint for the fabric cutting. It takes six to eight weeks to let a Brioni garment come to life, thanks to the meticulous work and specialist skill of over 180 artisans in our Brioni Atelier in Penne.
You will meet your master tailor for two fittings before your bespoke garment is finalized to ensure that every element is executed to perfection.
Unmistakably Brioni
The Bespoke service is a flawless expression of our heritage of fine Italian tailoring. Each unique commission is hand-crafted in Italy, ensuring an impeccable silhouette with superior attention to detail; elegant, refined and incredibly comfortable.
