BRIONI ANNOUNCES LAUNCH OF FRAGRANCE

Milan, October 2014 – Brioni, the most prestigious Italian menswear luxury couture house, presents its new fragrance inspired by the brand’s uncompromising craftsmanship and artistic vision.

Brioni’s Iconic Evening Jackets on display in Bangkok

Brioni celebrates the opening of its first boutique in Bangkok with an exhibition of iconic jackets from its Archive

Bomber Kyoto – F/W 2014-15

The new Kyoto bomber interprets the notion of leisurewear for the modern gentleman.

BRIONI LAUNCHES A NEW JEWELRY LINE

Milan, July 3, 2014 – Brioni, the leading men’s wear luxury brand, presents a new jewelry collection developed in collaboration with designers Patrik Fredrikson and Ian Stallard of the London-based studio Fredrikson Stallard.

Serpentine Summer Party Sponsored by Brioni

The Serpentine Gallery’s legendary annual Summer Party took place on 1 July, 7pm – midnight. Co-hosts, Marina Abramović, André Balazs, Brioni Creative Director Brendan Mullane, Hans Ulrich Obrist, Julia Peyton-Jones and François-Henri Pinault, entertained major names from the worlds of art, fashion, music, film and business. Guests attending the party included Pharrell Williams (in Brioni), Keira Knightley, James Righton (in Brioni), Alexa Chung, Bradley Cooper, Suki Waterhouse, Cara Delevingne, Orlando Bloom (in Brioni), Lily Allen and Naomi Campbell.

Brioni and The Serpentine

London, 1st July 2014 – International menswear brand Brioni will partner with the Serpentine Galleries on its highly anticipated, annual fundraising event that takes place on Tuesday 1 July 2014. Guests from the worlds of international art, fashion, music, film and business will attend the Party in the grounds of the Gallery and against the backdrop of Smiljan Radić’s design for the Serpentine’s 14th annual Pavilion.

Brioni Spring Summer 2015 Collection

Milan, 23 June 2014 – A retro imagery of Los Angeles fused with the city’s modern multi-cultural buzz delineates the relaxed sophistication of the SS 2015 collection and a softer side of the Brioni man.

Brioni opens its largest Flagship in Milan. Six full-time tailors for an exclusive personalized service.

Milan, June 19, 2014 – Brioni is pleased to announce the opening of its new Milan flagship located on Via Gesù 2A, in the city’s luxury shopping area. The inauguration will take place on Saturday 21 and will unveil Blue Hour, a structural light installation in collaboration with Greek artist Michael Anastassiades that will be on display until July 12.

Brioni opens second Abu Dhabi boutique

Abu Dhabi, October 2013 – Brioni boosts its presence in the Arab Emirates by opening a second boutique in Abu Dhabi. Located in “The Galleria at Sowwah Square”, the boutique has a surface area of 224 m2 and is fitted out with materials such as travertine, bronzed brass, premium lacquering, ribbed wood, velvet and natural fibre wallpaper. Two sales areas offer formalwear and leisurewear. The exclusive Brioni Su Misura service is available in a luxurious VIP Room.

LEE DANIELS WEARS BRIONI

Los Angeles, August 2013 – Director Lee Daniels wore Brioni to the world première of his film “The Butler” held at Regal Cinemas in Los Angeles, California. Lee Daniels chose a grey two-button suit, a white dress shirt, belt and derby shoes in antiqued calfskin.

HANS ULRICH OBRIST WEARS BRIONI

Art critic and curator Hans Ulrich Obrist wore Brioni at the Serpentine Gallery Summer Party held at Kensington Gardens, London. In this picture with Julia Peyton-Jones – Director of the Serpentine Galleries and Co-Director of Exhibitions and Programmes

BRIONI WITH CHRISTIE’S AND THE LEONARDO DICAPRIO FOUNDATION FOR “THE 11TH HOUR CHARITY AUCTION” IN SUPPORT OF THE ENVIRONMENT

New York, 14 May 2013 – Brioni announces its sponsorship of “The 11th Hour Charity Auction”, an event in support of the environment staged by Christie’s and the Leonardo DiCaprio Foundation, held on 13 May in New York. Over 30 artists from around the world have donated masterpieces, many of which were created especially for… Leggi articolo

BRIONI OPENS A BOUTIQUE IN VIENNA

Vienna, 22 April 2013 – Brioni strengthens its retail presence in Europe with the opening of a new boutique in Vienna, in Seitzergasse, the city’s “golden quarter”. Housed within a historic building, the two-storey store has a surface area of 220 m2 and offers a range of leisurewear and formalwear. The elements used to create… Leggi articolo

Milan Furniture Fair 2013

Milan, April 2013 – Brioni takes part in the Milan Furniture Fair with a Su Misura (made to measure) project.

BRIONI SPONSORS THE ITALIAN PREMIERE OF THE FILM “OLYMPUS HAS FALLEN”

Rome, 5 April 2013 – Brioni sponsors the Italian premiere of the film “Olympus Has Fallen” set to take place at Rome’s Cinema Adriano.

GERARD BUTLER AND MORGAN FREEMAN WEAR BRIONI

Los Angeles, 18 March 2013 – Actors Gerard Butler and Morgan Freeman wore Brioni at the premiere of “Olympus Has Fallen”, held yesterday at ArcLight Cinemas Cinerama Dome in Los Angeles.

BRIONI WITH ARTISTS FOR PEACE AND JUSTICE FOR HAITI’S CHILDREN

New York, March 2013 – Brioni announces a partnership with not-for-profit organisation Artists for Peace and Justice (APJ) in support of Haiti’s children, through the Brioni programme of student bursaries. The collaboration, set to have a seven-year duration, aims to support the education of eighty students at APJ’s Academy for Peace and Justice. The first… Leggi articolo

GEOFFREY RUSH WEARS BRIONI AT BERLINALE 2013

Berlin, 12 February – Geoffery Rush wore Brioni at the 63rd Berlin International Film Festival.

JOHN MAYER AND NAS WEAR BRIONI AT GRAMMY AWARDS

Los Angeles 2013 – US performing artists John Mayer and Nas wore Brioni at the 55th edition of the Grammy Awards held on Sunday 10 February at Staples Center, Los Angeles.

DANNY HUSTON WEARS BRIONI AT GOLDEN GLOBE AWARDS

January 2013 – Danny Huston wore Brioni at the Golden Globe Awards held on 13 January at the Beverly Hilton Hotel, Los Angeles.

RICHARD GERE WEARS BRIONI IN FILM “ARBITRAGE”

New York, September 2012 – Richard Gere wore Brioni in the film “Arbitrage”, a dramatic thriller in which he plays a financial speculator with an enormous secret to hide. The Brioni master tailors created an exclusive Su Misura wardrobe for the character.